eCommerce Platform

Built for Firearm Businesses

A complete eCommerce solution designed specifically for firearms, parts, and accessories retailers.

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Bound Book Integration

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Dropshipping Support

Everything You Need to Sell Online

Powerful features designed specifically for firearm businesses, from inventory management to compliance.

Compliance Built-in

Automated FFL verification, age restrictions, and shipping restrictions handled automatically.

Lightning Fast

Optimized performance and responsive design for the best shopping experience.

Advanced Analytics

Real-time insights into sales, inventory, and customer behavior.

Multi-Channel Selling

Sell across multiple platforms with synchronized inventory and orders.

Inventory Management

Track serial numbers, manage FFL items, and automate reordering.

Secure Payments

PCI-compliant payment processing with fraud prevention.

Features

Some of our most requested features:

Point of Sale
  • Full POS terminal with product search by title, SKU, or UPC and category filtering
  • Cash, card, gift card, and offline payment modes (Zelle, Cash App, or any custom method you want to log) including split payments across methods
  • Hold and resume transactions, override prices, apply discounts, and add custom fees
  • Create new products on the fly without leaving the terminal
  • Search, create, and link customer profiles during checkout
  • Create customer profiles instantly from a scanned driver’s license
  • Multi-station support with terminal, cash drawer, and printer grouping per register
  • User-to-station assignment for multi-register environments
  • Thermal receipt printing with connected cash drawer support and customizable layouts
  • Layaway, consignment, and customer buyback/trade-in support built into the terminal
Gunbroker Integration
  • One-click or automatic product sync from WooCommerce to GunBroker as fixed-price or auction listings
  • Bulk upload hundreds of products simultaneously with background processing
  • Automatic relist for unsold items with optional price discounts and configurable attempts
  • Up to 12 images synced per listing including featured and gallery images
  • Category-based auto-sync maps WooCommerce categories to GunBroker categories for selective listing
  • Flexible pricing engine with percentage markup, dollar markup, or fixed override modes
  • Price rounding to whole dollar, 99 cents, or $5 increments
  • Minimum price floors per product
  • Real-time margin analysis dashboard accounting for GunBroker’s variable fees
  • Make-an-Offer support with auto-accept and auto-reject thresholds — useful for selling below MAP by listing at MAP price and setting the auto-accept to the minimum price you’ll actually take
  • Automatic local vs. dropship detection by SKU prefix with configurable stock buffers
  • Real-time and batch inventory sync between WooCommerce and GunBroker
  • Automatic order import with full buyer details and FFL dealer info
  • Shipping tracking pushed back to GunBroker on order completion
  • Webhook-driven real-time notifications for sales, bids, unsold items, and listing failures
  • State exclusion lists for firearms and non-firearms
  • California Prop 65 warnings configurable per product
  • Automatic FFL requirement detection
  • 8 dedicated admin pages for settings, listings, category mapping, sync status, bulk listing, shipping profiles, orders, and activity logs
  • Per-product metabox with sync controls, status badges, and pricing previews
  • Comprehensive activity logging with full request and response data
  • Encrypted credential storage
Inventory Management
  • Barcode restock scanner to update stock, create products, and pull distributor pricing
  • Purchase order system for distributor inventory with custom order statuses
  • Physical stock count tool with variance tracking and configurable thresholds
  • Inbound item tracker for shipments to your store with “Ready for Pickup” transitions
  • 13-month sales velocity reports grouped by manufacturer or category
Order Management
  • Color-coded source badges distinguishing online vs. in-store orders
  • Dedicated filter pages for in-store and online orders
  • Complete customer purchase history viewable from the order screen
  • Held order tracker with “days held” count for stale orders
  • Shipping tracking auto-updates order status
  • Open orders in new tab for faster workflow
Pricing & MAP Compliance
  • MAP enforcement hides prices behind a See Price in Cart button or other enhanced methods, depending on manufacturer restrictions and requirements
  • Member-only pricing so plan holders see the real selling price
  • Separate in-store price fields for walk-in vs. online purchases
  • FREE SHIPPING badges on eligible products
  • SEO and schema data protected from MAP price leaks
  • Custom distributor fees applied automatically by product source
  • Local background check fee for in-store and local pickup orders
General Compliance
  • California AB1263 compliance with disclaimer checkboxes, DOB collection, ID upload, and signature fees
  • State-specific legal agreement checkboxes at checkout based on shipping or billing state
  • FFL finder, document storage by FFL number, and embeddable FFL selection form
  • USPS Form 1508 auto-populated from order data for firearms shipments
  • PDF417 driver’s license barcode scanner to auto-fill addresses and speed up ATF Form 4473
Range Management
  • Multiple lane tracking with real-time check-in/check-out and guest counts
  • Lane-specific sales processing
  • Advance reservations for customers
  • Firearm rental tracking with return processing
  • Bulk checkout to close multiple lanes simultaneously
  • Digital waiver integration with Smartwaiver and OtterWaiver
  • Configurable waiver triggers on range check-in, firearm purchase, rental, or any purchase
  • Prefilled signing URLs with expiration tracking per customer
Services, Layaway & Consignment
  • Gunsmithing work orders with customizable service types and status tracking
  • Status workflow with technician assignment and customer tracking
  • Consignment module with consignor profiles, commission rates, item pricing, photos, and status workflow
  • Automatic FastBound acquisition creation for consigned firearms
  • Layaway with configurable payment schedules across cash, card, and gift card
  • Auto-converts to order when layaway is fully paid
  • Buyback and trade-in processing with ID scanning and payment processing
  • FastBound acquisition support for walk-in trades, estate items, police trade-ins, and more
Fastbound Integration
  • Acquire and dispose firearms directly from the point of sale or WordPress admin backend
  • Link items from your FastBound account to WooCommerce products
  • Manufacturer mapping to normalize distributor values and prevent duplicate entries
  • Attribute mapping to standardize caliber, action type, and other fields across distributors
  • Eliminates near-duplicate attributes caused by slight naming variations between sources
  • Supports multiple acquisition types including walk-in trade, estate, consignment, private purchase, and police trade-in
  • Automatic acquisition creation for consigned firearms with serial number, manufacturer, and caliber data
Fraud Prevention
  • Customer blacklist by name, email, phone, or IP address with reason tracking
  • WhitePages API lookup to verify addresses and identity from the order screen
  • NoFraud or ClearSale integration with automated screening, pass/fail/review mapping, and device fingerprinting
Employee Management
  • 50+ granular role-based permissions across POS, range, consignment, layaway, work orders, time clock, and more
  • Pre-built Manager and Cashier roles plus custom role creation
  • Employee time clock with daily, weekly, and monthly hour summaries
  • Cash drawer sessions with open/close balancing, pay-in/pay-out, and reconciliation history
Membership Management
  • Tiered membership system with automatic discount application by tier
    • Either free memberships based on variables like spend, or paid memberships
  • Link multiple memberships to a single customer account
Product & Catalog Tools
  • AI-enhanced listings using OpenAI models to generate titles, descriptions, and SEO metadata in bulk
  • Attribute mapper to find and merge duplicate terms with audit logging
  • Attribute alphabetizer to sort terms A-Z
  • Local product badges and customer-facing filter for locally stocked items
  • Duplicate GTINs allowed for multi-listing scenarios
  • Quick scan in by UPC to add products to catalog
  • Allows different in-store vs. online pricing
  • Customizable, printable price tags and gun tags.
Reporting & Analytics
  • Daily and monthly sales reports with payment method, employee, and station breakdowns
  • Inventory reports across channels
  • 13-month sales velocity tracker by manufacturer or category with charts
  • Held order tracker and work order statistics dashboards

Distributors We Integrate With

Simple, Transparent Pricing

Choose the plan that’s right for your business

MFS Exchange Local

$1000 + $100/mo

Perfect for local stores & ranges

  • All the features above, for those only listing & selling local inventory.

MFS Exchange Plus

$1500 + $300/mo

Everything in MFS Exchange Local plus….

  • All the features above for those listing and selling local inventory, as well as unlimited distributor connections.

Enterprise

Request A Quote

Fully Custom Solutions

We can create a fully custom solution that fits your needs – just reach out!

Ready to Transform Your Online Sales?

Join the leading firearms retailers who trust MFS Exchange